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| Carmine Variations: Carmine Red |
How to stay afloat, genuine, and add free? Ask Vimeo
Lets face
it, the content that the TV and YouTube provide us is not enough, luckily we
count with Vimeo to shake things around.
With a
relatively low profile and lots of originality, Vimeo use the passion and
integrity of its users to gain revenue without recurring to
advertisement.Content creators sell and rent their creation with the users
while Vimeo stays with 10% of their share (Pretty different from YouTube which
take 45% of its users' sells). ehm...
The
focused niches in which authors surround their project with, provides a
prosperous revenue for Vimeo. The financially comfort of both the company and
its professional users provides a more retributive space for visual media to be
afloat and available as the their content is used to provide a financial gain
and fair distribution to the creator by their own market without having to rely
on advertisement space, which in Alvise's opinion diminish the essence of the
art presented.
Some positive
testimonials about this method are stated by Mr. Duplass who said that
"Ever since comedian Louis C.K. started directly selling access to his shows online to
fans, there’s a lot of interest in Hollywood about testing new business
models, particularly those that would seem to be quite favorable to
creators."
And
listen: According the article below "Vimeo has attracted
roughly half a million paying subscribers, and IAC said during its most recent
earnings call in July that the site’s revenue had jumped 45% versus the
previous year." That means that a lot of things will be going on in the
next few years! Caminians get Exited! Take a leap of faith and browse more
videos at Vimeo, a place where originality is the bread of everyday!
Quotes taken from the online article:
Vimeo Starts Attracting More Web Video Series, Viewers, But
Advertisers Not Welcome(The Wall Street Journal)
By: MIKE SHIELDS
http://blogs.wsj.com/cmo/2014/09/29/vimeo-starts-attracting-more-web-video-series-viewers-but-advertisers-not-welcome/
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